Our Market

Self-Improvement and Self-help learning

Simversity’s solution is designed for authors and publishers of self-improvement learning. Learn more about this $9 billion / year industry.

The self-improvement industry is focused on “soft-skills” or “extra-academic” learning and covers a wide range of topics. A significant proportion of the non-fiction publishing industry, self-improvement also makes up a large proportion of conferences, seminars and workshops, as well as sales of DVDs and Audio books.

The topics that are commonly included in the self-improvement category include:

  • Personal and Household Financial Management
  • Relationships and Dating
  • Fitness and Weight Management
  • Spirituality and Ethics
  • Productivity and Time Management
  • Decision Making and Creativity
  • Sales and Networking Skills
  • Negotiations
  • Entrepreneurship
  • Leadership and Management
  • Teamwork and Collaboration

As you can see, these topics are relevant to individuals, families and corporations. In addition, the “soft-skill” nature of these topics means there is a wide variety of interpretations of success. Effective learning allows students to explore the lessons provided by instructors, while also exposing them to how their peers have reacted to, and struggled with, these topics.

Simversity believes that this “social” aspect of learning is critical to success in grasping these concepts. In addition, because the topics touch “everyday” life, it’s not enough for users to solely be engaged while at a computer or while reading a book; learning has to be integrated into their daily lives.

Learn more about how our solution helps accomplish these goals.